Press Release: Holiday 2013 for OPI and Nicole by OPI

All I want for Christmas is 18K!

OPI Announces NEW Limited Edition Mariah Carey 18K White Gold & Silver Leaf Top Coat

Inspired by Mariah Carey, OPI has bottled luxury for the holidays. Elegant and dazzling, Pure 18K White Gold & Silver Leaf Top Coat adds precious metal texture over any OPI shade or can be worn alone for a subtle but luxurious look. This genuine18 karat white gold & silver leaf top coat comes packaged in a special limited edition collectable box.

“OPI is known for creating unique textured nail finishes and this sophisticated top coat is the ultimate must-have accessory. Whether you prefer gold or silver this combination adds a glamorous touch to fingers and toes,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “This luxurious top coat was inspired by Mariah Carey’s extravagant style and allows us to embrace our inner diva without breaking the bank. It takes nails to the next level!”

As with all OPI nail lacquers, Pure 18K White Gold & Silver Top Coat features OPI’s exclusive ProWide™ Brush for the ultimate in application. This limited edition promotion will be available beginning October 2013 at professional salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA and ulta.com, for $30.00 ($37.50 CAN) suggested retail for each Nail Lacquer.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

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OPI Launches Take Ten and Top This!

Two New Gift Sets for Holiday 2013

OPI announces two new gift sets for holiday – Take Ten, featuring ten bestselling mini nail lacquers, and Top This!, featuring three top coats for flawless finishes. Take Ten includes a spectrum of hues, ranging from soft sheers to creamy reds to rich burgundies. Each nail lacquer also comes with OPI’s signature ProWide™ Brush – now in mini size for the first time. Top This! contains Top Coat, Matte Top Coat, and Snowflakes in the Air – an exclusive multi-colored sparkle shade available only in this kit.

“These two sets are ideal stocking stuffers for all lacquer lovers,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “Take Ten offers the gift of variety, with ten iconic shades. With the three top coats in Top This!, you can create a multitude of looks to add the perfect finishing touch to your manicure. Top Coat provides a high-gloss, protective shine, while Matte Top Coat gives lacquer a velvety finish. Snowflakes in the Air is a new glitter top coat that’s only sold in this trio. This silver glitter with rainbow shimmer can be worn alone or over any OPI hue. Choose your favorite or try mixing it up by using all three.”

Take Ten includes the following lacquers in mini size: Pirouette My Whistle, Alpine Snow, Bubble Bath, Tickle My France-y, You Don’t Know Jacques!, Cajun Shrimp, Big Apple Red, German-icure by OPI, Malaga Wine and Lincoln Park After Dark.

Take Ten and Top This! will be available October 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com. Take Ten retails for $24.95 ($29.95 CAN), and Top This! retails for $27.00 ($32.85 CAN).

 For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

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Two Textures... Too Sweet!

Nicole by OPI Launches Two New Selena Gomez

Gift Sets for Holiday 2013

Nicole by OPI announces two new gift sets for holiday featuring nail lacquers inspired by actress and singer Selena Gomez. Available in October, each gift set includes a Selena Gomez lacquer plus a free mini bottle of silver Gumdrops; a limited edition matte textured shade – only available in these sets. Gift set #1 includes Pretty in Plum (this picture-perfect purple is a genuine beauty) and gift set #2 includes Scarlett (this shimmery red-violet is leading lady lovely).

“Perfect for holiday festivities or as a stocking stuffer, lacquer fans can try these shades separately or mix them together to create dual sparkle and texture” explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director.

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. These limited edition gift sets will be available beginning October 2013 for $7.99 each at retailers including select CVS, Ulta, Kmart, Kroger, H-E-B, Duane Reade locations. In Canada, these sets will be available for $10.99 each at Shoppers Drug Mart, Jean Coutu, Rexall, London Drugs, Familiprix, Uniprix and Brunet.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

** Disclaimer: All information and images in this post provided by the manufacturer or their PR **